Burger King Twitter Hacked: Good or Bad for Branding?

Posted by websuccessteam under Social Media
From http://www.websuccessteam.com 87 days ago
Made Hot by: James John on February 24, 2013 12:36 pm

Insane things can happen in the social media world, which is why many brands are terrified and rightfully so. Burger King’s twitter account got hijacked yesterday. Not only did they change the timeline to look like McDonalds, the anonymous invaders propagated their stream with strange references to drugs and perverted humor.

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Comments

Written by tcamba
86 days ago

This is just awful. Even twitter was not spared from hacking. Although, I do wonder if it could be an employee.

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Written by websuccessteam
86 days ago

I sure hope not, but you will see at the end of the article that this could have been prevented

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Written by HeatherStone
87 days ago

Hi Janette,

Some great takeaways here. Thanks for sharing with the BizSugar community.

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Written by websuccessteam
86 days ago

Our pleasure! :)

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