Number of followers is a crap metric.
And yet, as I’ve been watching and learning from folks who do content marketing, PR-focused outreach, social media marketing, and influencer campaigns, I’ve found that more than 90% of the time… that’s *exactly* what people use. They’ll nod their heads and say “yeah, I know it can be gamed,” or “yeah, some people still buy followers,” or “yeah, but what else is out there?”
So… darn… frustrating.
A New, Free Tool to Determine the True Influence of a Twitter Account
Posted by pvariel under Social MediaFrom https://sparktoro.com 2086 days ago
Made Hot by: marketingvalue on July 16, 2018 10:54 am
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2083 days ago
All the Best,
Martin