BizSugar.com › Social Media › 7 Live Streaming Best Practices For Effective Videos

Videos are continuously growing as the most-viewed content online. Need some hard evidence? Check out these stats:

People watch live videos three times longer than other videos.
Users are ten times more likely to comment on a live video than on other videos or posts.
Video of a live event significantly increases brand favorability.

Are you convinced? After you’ve determined that a video live stream (like on Facebook) is a good move for your small business, there are some best practices to keep in mind as you get started.