Apparently there are two types of people on these social networking sites: creators and curators.

Creators are those who generate original content such as images and videos and post it. Curators, on the other hand, are those who re-post or share content available on the internet.

It is this group of people, consisting of 41% of total internet users that you ought to be targeting.

The curators may not be able to make content themselves, but they can be absolutely terrifying judges when it comes to sharing and reposting things.





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