4 Strategies to Combat Social Media Marketing Myths

Posted by alleliaspili under Social Media
From http://www.blog.infinit-o.com 3770 days ago
Made Hot by: mikehartman1 on December 28, 2013 2:42 pm

There are still misconceptions on how to use social media to drive sales and which services are worth the investment. Here are four of the most common myths about social media marketing, along with the facts and suggested strategies for turning these fallacies to your benefit.

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Comments

Written by lyceum
3740 days ago

A: Lil Bub has become an internet star! :) Thanks for your kind words. I have to check out your cats... :)

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Written by lyceum
3742 days ago

A: Here is a photo: https://twitter.com/Lyceum/status/424924405501001729

Do you know Lil Bub the cat? The photo is powered by Tuxedo Kittie app! ;)

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Written by alleliaspili
3740 days ago

Yes, I know Lil Bub. I recently saw the video when it was younger and it's totally cute! Your cats are wonderful!

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Written by lyceum
3747 days ago

A: I will add my cat pics now and then to the Modulator. I think that the guy running the blog has been writing stuff about politics in the past and sometime nowadays too. Maybe it is like my first blog, started in 2002, everything under the sun; politics, philosophy, cats, chile pepper, social media, etc.! ;)

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Written by alleliaspili
3743 days ago

got it!! can i see a photo of you cat? just curious :)

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Written by lyceum
3748 days ago

A: Thanks for the link. Have you heard about the Modulator's Friday Ark? It is a blog carnival for pets.

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Written by alleliaspili
3747 days ago

Sorry I don't and thanks for the tip! I just checked it out and i'll probably follow the site. their site's tag line is quite misleading though

Modulator

A gathering of thoughts on life, politics, economics, culture and......

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Written by lyceum
3749 days ago

A: 12 cats! Wow! Do you have a special cat blog for them?

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Written by alleliaspili
3748 days ago

Sorry, I don't. I sometimes blog about my cats on my personal blog here: http://blackkittyblogging.blogspot.com - but I never got the chance to update that blog anymore. =(

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Written by lyceum
3757 days ago

Alleli: Yeah! ;) I see on Twitter profile that you like cats! :)

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Written by alleliaspili
3749 days ago

Yeah, I do like cats. I have 12 cats at home. =) Sorry for the late reply, though.

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Written by lyceum
3760 days ago

Alleliaspili: Thanks for your reply. There should always be a concrete plan for new and old media! ;) I agree that it is not only about social media, it should be a marketing mix. I do think that a website should become interactive in some ways in the future, otherwise it will become obsolete in the long-run...

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Written by alleliaspili
3757 days ago

Lyceum: Thanks for agreeing! :)

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Written by lyceum
3765 days ago

Please explain these two myths more in detail:

- You should dedicate a staff / team for social media to get results.

- Social media can take the place of your website.

Shouldn't you get your staff engaged in social media activities?

Shouldn't your web site get more interactive with the help of social media channels?

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Written by alleliaspili
3761 days ago

Hi Lyceum,

Thanks for your comment, I appreciate it. The article didn't mention anything about not letting the employees engage in social media activities. Instead, it highlights the fact that being devoted in doing so should also guarantee results. Perhaps, if the staff keeps on engaging and not even getting measurable results, like traffic, then you should think about planning about it more effectively.

On the other hand, I agree on what you said about getting more activities on your website using social media - but it's not always the same thing. B2Bs and B2Cs should use different strategies because they have different target market. It's not just about social media - it's what the article says.

All in all, there should always be a concrete social media strategic plan.

I hope I was able to clarify your question. :)

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