Gallup’s recent research involves more than 17 thousand social media users, and evaluates everything from their usage of social media apps to traditional word of mouth. The research provides insight into how people use social media and its effectiveness in marketing. Along the way, Gallup’s research managed to unearth and debunk three pervasive myths regarding social media:



Comments


Log in to comment or register here.

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …
Subscribe

Jane Sheeba @janesheeba Replaced Day Job With Blogging

After studying for a PhD in Medical Physics in the UK, Jane Sheeba was set by most people's standards. She returned to … More
Editor's Picks

Post your small business video to BizSugar today!
Did you know you can now post video on BizSugar?
Have you tried BizSugar's new video posting feature?
It's time to up your game with video on BizSugar!