Social media engagement means that you have a passionate audience that will basically do your marketing for you. There's no easy-to-follow instructions that ensure social media success, but there are some clear warning signs. Here are 3 factors that every failed social media strategy has in common.

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Written by lyceum
785 days ago

Regarding brand strategy: Check out my Instagram photo (United builds guitar? Exhibitor at #sco2012. STO-NYC. Promo Mini Mint Cube®! ;)) http://instagram.com/p/Sv3A0vhDCc/

I discussed this issue with the new management of the new United (United + Continental Airlines) as they were exhibitors at a supply chain management event in Stockholm, Sweden, last week.



Written by tiroberts
787 days ago

Yet another great post, Brad. I especially agree with what you said about brand integrity. It's important that your brand's image is reflects positively on you and your business a whole. This is one of the most important factors in creating a raving fan base of loyal customers. Thanks for sharing this on BizSugar.

Ti



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