BizSugar.com › Social Media › 10 LinkedIn Inbound Marketing Tips to Grow Your Social Reach

When it comes to reaching potential customers through social networking sites, Facebook and Twitter are probably the first channels that come to mind. But if you’re forgetting LinkedIn in your marketing plan, you may be missing out on big opportunities. LinkedIn is the third most visited social networking site and in a recent study, HubSpot found that LinkedIn generated the highest visitor-to-lead conversion rate of the top social networks, almost 3 times higher than both Twitter and Facebook. For inbound marketers, LinkedIn is more than just another social network - it’s a crucial component of an inbound marketing plan.