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Effective Communication depends on the accurate use of language.

If the communication is to be effective, then the language must be accurate.
The inaccurate use of language will cause unnecessary misunderstandings.

Be wary! There are ready made “trap-doors” in our language, in the form of words and phrases that have more than one meaning. They are open invitations to make errors in thought, speech and writing.

When an important word has multiple meanings it is important that you recognise that fact and guard against possible errors or miscommunications.

This is especially true with the phrase, “What is the opposite of……?”

If clear communication is important to you, then please read the following………………