Robert B. Cialdini, in his classic book Influence: Science and Practice, reveals six universal principles that everyone needs to understand to achieve business and personal success. Mastering them, he says, can help people implement effective strategic communication management strategies, developing powerful working relationships, and build long—term personal commitments. The six principles are as follows:
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At age 16, Kimberly Turner was on her way to becoming a statistic. An unmarried teenage mom with few prospects, she … MoreMore Contributors
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