BizSugar.com › Sales › What is the difference between B2B and B2C experiences? And is it still so noticeable?

The differences certainly exists, but when customer experiences are involved, we have to consider the technological impact that is stronger each day. With the development of internet, B2C and B2B companies started approaching their customers in a new way. The convenience of researching, comparing offers, and making decisions about purchasing products online, changed the perspective...