Bill Rice recalls the late 1990s and the first several years of the 21st century, when lead-gen campaigns on the Web turned acquiring sales leads into a volume game. “Leads were plentiful and a 1% to 2% conversion rate was considered successful,” said Rice, chief sales officer of Kaleidico, which provides software for b-to-b sales.
The Sweet Spot: Sales execs combat ’scarcity mode’ « Follow The Lead
Posted by billrice under SalesFrom http://zoominfoblogger.wordpress.com 5157 days ago
Made Hot by: starresults on March 18, 2010 3:01 pm
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