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Social selling definition is important in sales training as many salespeople and sales leaders are still asking “What is Social Selling and how can I do social selling so it gives me results?

Despite all the news and chatter about social selling, many companies and salespeople struggle with a social selling definition that makes sense for them to incorporate into their sales habits. When I am conducting sales training on social selling, people will approach me ask “Is this social selling thing really worth it? Or is social selling really relevant to me as an experienced sales professional?