Bootstrapping entrepreneur Greg Gianforte took a revolutionary small business sales approach to launch his first product and build his company RightNow Technologies with little upfront investment. His strategy? Ask his perspective customers in the tech industry what kind of product they needed and what they would likely pay for it and then create it for them. Read the full interview with Greg packed with powerful insight. (There's also an audio version of the interview at the bottom of the page.)





Comments


Log in to comment or register here.

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
Subscribe

Welcome to Martin Zwilling: Contributor of the Week!

We always love the opportunity to salute BizSugar contributors who have helped to enrich the community. And … More
Editor's Picks


Share your small business tips with the community!
Have you tried BizSugar's new video posting feature?
It's time to up your game with video on BizSugar!
Post your small business video to BizSugar today!