Every sales encounter brings the possibility of a breakthrough in advancing towards a sale. But the real breakthroughs are more often found through the long and meaningful nurturing of relationships. Each sales encounter has to be treated as if it might lead to a breakthrough, and it must also be treated as a simple opportunity to nurture and build a future opportunity. More often than not, no single encounter beats nurturing.
No Single Encounter Beats Nurturing (And Why You Should Be More Like Richard Nixon)
Posted by iannarino under SalesFrom http://thesalesblog.com 5140 days ago
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