BizSugar.com › Sales › Face-to-Face Networking -What's Your Strategy?

Face-to-face business networking is a much cheaper way to promote your business than advertising or PR. It is a low-cost activity where the pressure is on your time rather than on your pocket. It's more effective than on-line networking as you build important personal relationships more quickly.

Nevertheless, meeting someone just once is unlikely to bring you new business. The key lies in repeat-encounters. However, the old maxim still holds — time is money. Here's how to spend that time wisely: