Customer Retention, Whose Job Is It Anyway?

Customer Retention, Whose Job Is It Anyway? Avatar Posted by dabrock under Sales
From 953 days ago
Made Hot by: ObjectOriented on April 24, 2013 11:42 pm
I wrote, Customer Retention-Different Approaches, the other day.  It stimulated a lot of discussions.  One of the most interesting was with my friend Brian


Written by AngelBiz
948 days ago

You couldn't have put any better. Anyone who thinks only sales is responsible for making customers come back obviously hasn't talked to customers. I would also add that ultimately the responsibility lies with the management who decides the goals and agenda for all the departments you mentioned above.

It also helps to put human touch in all the customer interactions. Anyone who has dealt with the myriad phone prompts when calling customer service can attest to this.

Written by HeatherStone
953 days ago

Hi David,

Lot of posts recently about customer retention it seems. And why not? It's an important topic. But you're right, of course. Customer retention is everyone's business, but, of course, everyone at your company should know how to do their part in the process. Thanks for sharing with BizSugar

Log in to comment or register here.

5 Things Your Latino Employees Wish You Understood

Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …

Adam Gottlieb @FrugalEntrepren Schools Businesses with Real Life Experience

While most other high school kids were simply worried about passing math and physics or finding a job for the summer, … More
Editor's Picks

Post your small business video to BizSugar today!
Did you know you can now post video on BizSugar?
It's time to up your game with video on BizSugar!
Have you tried BizSugar's new video posting feature?