BizSugar.com › Sales › But We Gave Them Everything They Wanted!?!

Sometimes, we tend to think of the the customer buying experience (and even their earlier experiences when we are nurturing and prospecting) as different from the customer experience, that is, how we treat them after they have purchased. To a customer, it's one continuous experience---with decision points along the way, something like, Do I want to continue to subject myself to this??????