Cross-selling is one of the holy grails of professional services - but so few firms do it well. One of the key issues is that professions are simply not aware of what their colleagues in other service areas do - or if they are, they don't trust them enough to let them loose with their clients.
Know, Like and Trust - the Keys to Cross Selling
Posted by ianbrodie under SalesFrom http://www.lighthousebc.co.uk 5472 days ago
Made Hot by: on May 13, 2009 7:43 pm
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“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”
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