BizSugar.com › Resources › How to Use Hootsuite to Streamline Social Media Efforts

Social media has become an essential marketing channel for businesses to help build brand awareness with new customers, and engagement with current ones. But between building social media marketing and content strategies, creating content for sharing, and responding to communications from customers, it can also be difficult to maintain.

Luckily there are tools like Hootsuite, a social media management platform that helps businesses collaborate on their social media efforts and making it easier to delegate.