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By 2012, buying power in the African-American demographic will reach more than $1.1 trillion; nearly half of that buying power (45%) will be place within the Affluent African-American segment.
The study further found that the buying habits of African-Americans are different than Caucasian or Latino groups. African-Americans who have household incomes of more than $75,000 most are very interested in fashionable clothing and accessories, however fewer of them are apt to shop online, research products online or plan trips online. View full story...
The study further found that the buying habits of African-Americans are different than Caucasian or Latino groups. African-Americans who have household incomes of more than $75,000 most are very interested in fashionable clothing and accessories, however fewer of them are apt to shop online, research products online or plan trips online. View full story...
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