A great brand is more than a logo, business name and tagline, they stand for something unique and special, they powerful emotional and subconscious perceptions of value, meaning and status which are unqiue to that brand. This translates as loyalty, trust, and connection among their customers.
The Hero With a Thousand Faces - The Mythic Brand
Posted by
clickfire under Public Relations
From http://influential.com.au 3844 days ago
Made Hot by: robinandy58 on October 16, 2013 1:41 pm
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3844 days ago
3844 days ago