BizSugar.com › Public Relations › Getting on the Radar Of an Industry's Top Bloggers

Small businesses looking to pitch their products or services to influential blogs have some help these days.

A host of Web sites and free tools are allowing companies to find out who the top bloggers in their industry are, what they are writing, and how readers are responding. Being informed about what is being said can help a small business craft a pitch that will garner the attention of both the bloggers and readers.

Getting a mention in an influential blog can be a marketing coup for a small company. Some bloggers have a loyal following of readers who trust their opinions. So if those bloggers write positively about a product or service, chances are some of those readers will give it a try.