Today's sale of MySpace highlights the decline of the social media site that Facebook left in its dust.News Corp., which acquired the site several years ago for $580-million (U.S.), sold it today for about $35-million to Specific Media, an ad firm, reports say.MySpace was once wildly popular, but, according to The New York Times, advertisers abandoned it along with its users. Its revenues this year are expected to be just more than $180-million, well below its peak of $605-million.But everyone acknowledges that MySpace was a pioneering venture that brought many to social networking.
November 2, 2015
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Lisa Buben knows there's no such thing as a free lunch. But she might never have broken into online marketing without … MoreMore Contributors