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Periscope’s home page tells you what it’s for: To “explore the world through the eyes of somebody else.” Serial entrepreneur Ray Garcia introduces a time-saving enhancement while staying true to Periscope’s main purpose.
Garcia develops digital marketing strategies for brands like HP, Panasonic, Epson, Honeywell, and more. Ranked in Klout’s top 0.2 percent in social media expertise, Garcia started broadcasting on Periscope’s first day. And now he helps with strategies on how to use Periscope, including helping small businesses get started with live streaming. You can find his broadcasts under @RayGCreative on Periscope and Twitter. Small Business Trends recently caught up with Garcia via Skype.