BizSugar.com › Products and Services › 8 Tips For 'Social' Marketing

Perhaps you're just discovering the power of social media. Or maybe you've known about for quite some time. Either way, if you're using social networking sites such as Facebook and Twitter to market your company, you probably want to make those campaigns as effective as they can be, right?Last week I wrote about Wildfire, a company that offers a Web-based application for social media marketing. Here are some tips, courtesy of Wildfire CEO Victoria Ransom, that might help you maximize the effectiveness of your "social" campaigns.