The little time our business prospects have to read anything should be very much on our minds when conducting B2B marketing. Today online content such as white papers must be formatted to address the 'short attention span' of today's business reader.
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Will your B2B prospect take time to read your message?
Posted by WhitePaperPundit under Online MarketingFrom http://b2bmarketingsmarts.com 5387 days ago
Made Hot by: on August 17, 2009 2:03 pm
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