BizSugar.com › Online Marketing › User Development on a Shoestring: QA with Andrew Wong

n order to build a powerful brand on platform like Meetup, you must be unique and indispensable in what you do for your community. Learn to differentiate yourself. Second, you must constantly give away value to keep growing your community. That means no BS talk. Everything you do must generate direct or indirect value to your users. Many community organizers fail because they put their personal agenda ahead of everything else. Says Andrew Wong (@andyrwong), the founder of NYEBN, the most vibrant and one of the largest start-up communities in New York.