MailerMailer.com's latest Email Marketing Metrics Report looks at how subject lines and personalization affect open and click-through rates. In particular, the report found that subject lines containing 35 characters or less are 28 percent more likely to be opened.
Report gives marketers valuable insights into email marketing
Posted by
JohnH under Online Marketing
From http://www.bizreport.com 1660 days ago
Made Hot by: on November 7, 2007 1:53 am
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