BizSugar.com › Online Marketing › Planning A Hyperlocal Blog Strategy

When my wife, Cari, and I recently launched four new hyperlocal blogs, our reason was simple: to help Cari's real estate career by positioning her as an expert on our local area. Our goals are business-oriented, and that colors all the decisions we've made in planning and executing on a hyperlocal blogging strategy. If you're starting a hyperlocal blog for other reasons, read on to learn about our experiences, but realize that your goals are different, and your decisions may need to be different, too, as you get started.