When it comes to marketing, you’d have to first realize that there has been a TON of material written on same about every conceivable strategy and tactical methodology over the past 100 years. Add in digital thinking too and that TON has grown considerably – and just last week, Google themselves published a great new e-Book on ZMOT or “Winning the Zero Moment of Truth” and I thought it important enough to feature here today.



Who Voted for this Story



Comments


Log in to comment or register here.
Subscribe

Frederique Murphy: BizSugar Contributor of the Week

Frederique Murphy has wanted to have her own business since she was 11 years old. Back then she was given a … More
Editor's Picks

Got small biz videos? Come visit our Video & Image Gallery!
Sign up for our weekly newsletter that comes out every Friday!
Is your content relevant? Let our guidelines steer you straight...
Need help with submitting an article? Contact us HERE.