In email marketing, getting someone to open your email is crucial. We are all overwhelmed with too many emails and cutting through the inbox clutter is crucial.
According to a new study by Alestra, you can radically improve the performance of your email marketing by using specific keywords in your subject lines. This is nothing new, but the research shows some interesting changes in trends about what performs and what does not.
LocalVox - New Study: The Most and Least Effective Keywords for Email Marketing
Posted by
sbcmurphy under Online Marketing
From http://localvox.com 3921 days ago
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Comments
3920 days ago
Interesting findings and, as you say, not all together unexpected. Thanks to Steve Murphy for sharing this data with the BizSugar community.