In the years that I've been writing about sales and marketing, Brian Carroll has been one of the sources I trust the most, hands-down.
He understands both sides in a way that many self-styled gurus don't. He knows what does and doesn't work in real-world situations, and he offers practical advice, not fluff. Best of all, Brian isn't afraid to challenge conventional marketing or sales wisdom.
Lead generation playbook: 5 steps to a 375% conversion lift
From http://www.marketingexperimentsblog.com 1296 days ago
Made Hot by: himangim on November 7, 2008 5:17 am
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