A few comments here and there on a YouTube video, a forum page, review site or Twitter can easily snowball into a PR crisis or add value to a brand. Monitoring online discussions, conversations and people’s sentiments are not just an indicator of what customers are saying, they are a influencers of a businesses brand equity.
Just Web Comments Or Brand Equity?
Posted by
buzzblogger under Online Marketing
From http://blog.tcc247.com 241 days ago
Made Hot by: Entrepreneurosaurus on October 2, 2011 7:05 pm
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241 days ago
Duncan