If you’re wondering who’s been the among the best online marketers, look no further than Taco Bell. The fast food chain has created a unique personality of itself through various Web platforms. You can learn a great deal about marketing your business from Taco Bell. Here is a look at what the brand is doing that’s been so successful.


Written by HeatherStone
553 days ago

Hi Martin,

Fascinating post and thanks to BizSugar member David Leonhardt for sharing it. My question is whether you think there's a reason some big traditional brands "get" social media and online marketing while others don't. Or is it simply a perception that some of them seem clueless? Could it also have to do with the kind of brand and the customers they appeal to? I would love if you could drop by and give everyone your thoughts.

Written by amabaie
553 days ago

Heather, my own thought is that a lot of business "leaders" are more "managers". Rather than think outside the box, they try to fit things into boxes. That works for accounting and inventory; that does not work for social media.

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