It’s easy for technology start-ups and web service companies to understand the importance of communicating with customers through channels such as social media and mobile technology. They have it ingrained in their DNA. It’s more difficult for companies that have a long-standing culture of face to face or direct mail interaction, to adopt these methods.
How Social Media and Mobile Technology Impact the Customer Experience
Posted by puzzlemarketer under Online MarketingFrom http://www.puzzlemarketer.com 4138 days ago
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