BizSugar.com › Online Marketing › Google Penalties Have Pulled SEO Out of the Gutter

Prior to the first Google Algorithm update, every SEO did things that were "iffy." The rules were vague and there was little chance of penalty, so why not? When the penalties started rolling in 2012, the jig was up. It was a scary time because everyone was vulnerable.

Now, after having lived through numerous Panda and Penguin updates, SEOs have a different take on Google's actions to stop search rankings manipulation. At least the good guys do!