Including social media in your website marketing strategy is a very smart move, but you may be wondering where do I start? Does my company have to have a presence on every social media site to be successful? The simple answer is no.

As a company you have limited amount of resources and you need to be selective in which social media tools you choose to invest in. It is important to find the social media sites that are a natural fit for your target audience and for your company’s vision and goals.





Comments


Written by HeatherStone
1193 days ago

Hi Steve,

Thanks for the simple overview. I think many people find social media overwhelming. But a simple approach like this one helps business owners break things down and better understand their needs. And thanks so much for sharing with the BizSugar community.



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