Color. Color as in blue or red or yellow. Color as in what color might I use for my Call-to-Action or my infographic to attract new clicks….and thereby increase the top end of the sales process funnel by gaining new leads. Color as in are there any colors that work better than others? And the short answer is both yes – and no!

So….what do I mean firstly about color and the attributes of same? Well as you know or maybe you don’t, colors contain “built-in” perceptions that are both assumed and passed along by the use of specialized colors for specialized uses….and that’s a great place to start today.






Comments


Log in to comment or register here.

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
Subscribe

Daniel Kehrer @140Main Leads the Way for SMBs

Daniel Kehrer has spent his career as a thought leader and in the trenches as an expert in small business and digital … More
Editor's Picks


Did you know you can now post video on BizSugar?
Have you tried BizSugar's new video posting feature?
Post your small business video to BizSugar today!
It's time to up your game with video on BizSugar!