There’s nearly nothing more effective in creating a sense of trust, validation and confidence in a site, product or shopping platform as a third party endorsement or hearing what others have to say. In a social shopping environment that comes in the form of user reviews, polls, opinions, votes, feedback, testimonials, forums and more
Ecommerce 2.0 – Empowering Customers With A Social Shopping Experience
Posted by
buzzblogger under Online Marketing
From http://blog.tcc247.com 266 days ago
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Comments
266 days ago
The reviews said it all - but then, who would think a $35 drum machine would be anything but junk? :)
It also fits that "friends gave this to our son" - they likely had no idea about drum machines what-so-ever, or about why a cheapie would in fact turn out to be junk.
Duncan