If you've been spending your time obsessing over SEO, stop. Instead, you can reap many of the same benefits (and a whole lot more!) by focusing on content marketing.

Sponsored Content


Comments


Written by tiroberts
357 days ago

You're darn right it's better, Nicole!

I personally can't stand traditional SEO. I love content marketing and engaging directly with my audience. It's the best part of online content creation/blogging. Plus, I don't have to worry about Google smacking me in the face every month. :)

Thanks for sharing your thoughts and insights with us on this topic.

Ti



Written by nicolebeckett
354 days ago

You are so right about getting smacked by Google! Sometimes, I think Google makes changes simply because they *can*. While I still care about ranking well, I'd much rather focus my efforts on building a relationship with my audience, instead of spending all of my time thinking about what a group of button-pushers at Google may/may not want to see!



Written by nicregi
358 days ago

Thanks for sharing this Nicole.

SEO has always been a huge 'thing' for bloggers and website owners. At times, we would need to take a step back, and see the whole picture. Content marketing, social engagement & social shares play huge roles now as well!

Voted up!

Reginald



Written by nicolebeckett
357 days ago

Thanks for the vote, Reginald!

That's the best word there is to describe SEO these days -- "thing". It's gotten bigger and bigger (at least in some marketers' minds), but not necessarily better. It's certainly not the end-all-be-all that some people think it is. There are so many other great ways to market yourself -- like content marketing! :)



Log in to comment or register here.

Free, Fast & Easy: A new way to communicate benefits to employees

  We know that as a small business owner, you have your hands full. Aflac has made it easier for you to communicate …
Subscribe

David Siteman Garland: Building a Community

When David Siteman Garland launched his online community and TV show, he had very few fans. "Back then only my … More
Editor's Picks


It's time to up your game with video on BizSugar!
Post your small business video to BizSugar today!
Have you tried BizSugar's new video posting feature?
Did you know you can now post video on BizSugar?