If you've ever wondered why content marketing has become such a hot topic then take a look at the compelling story that these content marketing statistics tell.
Content Marketing in Numbers
Posted by MattMansfield under Online MarketingFrom http://www.1000contentideas.com 4102 days ago
Made Hot by: tiroberts on February 3, 2013 4:36 am
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
Comments
4101 days ago
4100 days ago
4101 days ago
The first statistic alone is hugely impressive. The increased number of leads alone justifies content marketing as a technique. It's great to see these and other numbers backing up an approach many online marketers already know instinctively to be sound.
4100 days ago
It was a lot of fun, and very interesting, to research all the numbers for this post. There are so many eye-opening content marketing statistics out there, all of which really do validate the effectiveness of the approach.
Thanks for reading!
-Matt