BizSugar.com › Online Marketing › Avatars of Visual Content – Beyond the Written Word

To engage your audience and help them relate to your story, you need to humanize content visually. Every artifact of content you create should have a theme that narrates a tale. Mirroring narratives in the B2C space, corporate storytelling has become the linchpin in piquing the interest of serious business personas in the B2B sphere.