According to Aaron Wall, "As an advertiser and a publisher I have ad CTR data spanning hundreds of millions of impressions and about a million ad clicks across a wide array of verticals. One of my early opinions on contextual ads and search ads was that people are far more likely to click ads if they are desperate, stupid, or ignorant. While I was flamed for my opinion, this opinion has only been confirmed from talking to friends who have much more data than I do, and Dave Morgan from AOL also confirmed it."
Are contextual web ad clickers poor and stupid?
Posted by
suzyQ under Online Marketing
From http://www.seobook.com 1967 days ago
Made Hot by: on January 2, 2008 8:29 pm
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1967 days ago
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