Nearly 30% of online adults will immediately leave a website if they perceive it to be cluttered with ads, and more than 75% of those who remain on cluttered sites pay less attention to the ads there.
Cluttered sites not only annoy the audience, they diminish ad effectiveness and ultimately do a disservice to the publisher, the advertiser and the visitor.
Ad Clutter Reduces Effectiveness, Degrades Brands
Posted by
suzyQ under Online Marketing
From http://www.marketingcharts.com 1253 days ago
Made Hot by: on December 18, 2008 1:32 am
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