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Wikipedia has opened the virtual floodgates allowing nearly anyone the opportunity to create and edit content that is viewed by throngs of people worldwide. However, with this form of communication and knowledge-building comes several cues online marketers must take into consideration.
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Comments
There is no doubt that in the long run we're going to have to all fight the spammers. This article is excellent advice for Wikipedia, but also applies to DMOZ and other sites that require a longer "trajectory" of good behavior before they let you hold the steering wheel.