Forget the elevator pitch. Forget the press release. Forget the PowerPoint deck. If you were making a "Twitpitch" about your business, it would be over by now.
A what? A Twitpitch forces you to tell your company's story in 140 characters (about 20 words), the maximum length of a message on Twitter, a microblogging platform that is gaining popularity.
The lesson for small companies that want the attention of potential investors, clients, and press: Get to the point.
The Escalator Pitch
Posted by Becky under Online MarketingFrom http://www.businessweek.com 5804 days ago
Made Hot by: on June 24, 2008 2:54 am
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