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AOL's Advertising.com division is launching a tool for publishers to help them monetize their sites, according to a company release.
PubAccess works by allowing publishers to connect with advertisers on Advertising.com. As is the case on AdSense, they can also block certain advertisers from appearing on their sites.
PubAccess is intended to avail display ads to small publishers that would otherwise be relegated to text ads and little else. It also brings more control to the selection of ads to small publishers that previously had few options. View full story...
PubAccess works by allowing publishers to connect with advertisers on Advertising.com. As is the case on AdSense, they can also block certain advertisers from appearing on their sites.
PubAccess is intended to avail display ads to small publishers that would otherwise be relegated to text ads and little else. It also brings more control to the selection of ads to small publishers that previously had few options. View full story...
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