BizSugar.com › Online Marketing › 70 Percent of Small Businesses Plan to Increase Digital Marketing Spend

Seventy percent of small to medium sized businesses polled said they will increase their digital/web-based marketing budgets in the new year.
That’s according to GetResponse, an email marketing software solution serving over 350,000 small businesses, marketers and brands.
GetResponse recently commissioned a study to examine expected digital marketing investments among US-based small and medium-sized businesses in 2017.
The study polled 200 US-based small to medium sized business decision makers at the end of 2016, and also looked into the channels most likely to drive spending. The study findings were eye-opening.