BizSugar.com › Online Marketing › 11 Common Website Engagement Errors and How to Fix Them

A website’s bounce rate is the key metric to use to effectively measure how engaging your customers find your website. Another key metric to keep a close eye on is the page load speed, as it is not uncommon for users to simply abandon a website if it takes too long to load or loads improperly.

But putting aside these key metrics, there are a number of other ways businesses get web engagement wrong, and never seem to realize it. Here are the most common website engagement errors businesses make, and how you can avoid them.